promotional material

noun
a message issued in behalf of some product or cause or idea or person or institution
-

the packaging of new ideas

Syn: ↑promotion, ↑publicity, ↑packaging
Derivationally related forms: ↑promote (for: ↑promotion)
Hypernyms: ↑message, ↑content, ↑subject matter, ↑substance
Hyponyms:
Part Holonyms: ↑marketing

Useful english dictionary. 2012.

Look at other dictionaries:

  • material — ma‧te‧ri‧al [məˈtɪəriəl ǁ ˈtɪr ] noun [countable usually plural] something you need to make or do something: • A shortage of building materials compounded escalating costs. ˌraw maˈterial MANUFACTURING a substance that is used to make a product:… …   Financial and business terms

  • promotional — [[t]prəmo͟ʊʃən(ə)l[/t]] ADJ: usu ADJ n Promotional material, events, or ideas are designed to increase the sales of a product or service. Jeans, according to one company s promotional material, are designed and made to be worn hard …   English dictionary

  • promotional — /prə məυʃ(ə)n(ə)l/ adjective used in an advertising campaign ● The admen are using balloons as promotional material. ▪▪▪ ‘…the simplest way to boost sales at the expense of regional newspapers is by a heavyweight promotional campaign’ [Marketing… …   Marketing dictionary in english

  • promotional — /prə məυʃ(ə)n(ə)l/ adjective used in an advertising campaign ● The admen are using balloons as promotional material …   Dictionary of banking and finance

  • Material Girl (TV series) — Material Girl Genre Romantic comedy Written by Joshua St.Johnston Colin Bytheway Ben Ockrent Imogen Edwards Jones Jess Williams Starring Lenora Crichlow Dervla Kirwan Michael Landes …   Wikipedia

  • material — I adj. material to (this evidence is material to our case) II n. data 1) to collect, gather material 2) source material 3) about, on (to gather material about the case) 4) material for (to gather material for a dictionary) matter 5) radioactive;… …   Combinatory dictionary

  • Promotional recording — A promotional recording, or promo (recently known as a radio single), is a recording issued on vinyl, CD, cassette tape, VHS, or DVD and distributed free in order to promote a commercial recording. Promos are usually sent out to music radio and… …   Wikipedia

  • promotional — promotion pro‧mo‧tion [prəˈməʊʆn ǁ ˈmoʊ ] noun [countable, uncountable] also sales promotion MARKETING an activity such as special advertisements or free gifts intended to sell a product or service: • ABC has announced a joint promotion with… …   Financial and business terms

  • promotional tools — /prə məυʃ(ə)n(ə)l tu:lz/ plural noun material used in promotion, e.g. display material and sales literature ● A draw for a free holiday on the exhibition stand is one of the best promotional tools I know. ● The salesreps are armed with a full… …   Marketing dictionary in english

  • material — {{Roman}}I.{{/Roman}} noun 1 cloth ADJECTIVE ▪ coarse, rough, thick ▪ fine, silky, soft, thin ▪ woven …   Collocations dictionary

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.